AI Insights · Timothy · April 2023
Top 5 Ultracasual Games Performance in Estonia Q1 2023
An overview of the top-performing ultracasual games in Estonia for Q1 2023, covering weekly downloads, revenue, and active users.
In the first quarter of 2023, the ultracasual gaming market in Estonia showcased interesting trends across the top 5 games on a unified platform. Here's a detailed look at their performance based on data from Sensor Tower.
Pixel Demolish from Rollic Games saw a fluctuating performance in weekly revenue. Starting at $13 at the end of December, it peaked at $22 in the first week of January but fell to single digits in subsequent weeks, with a few weeks of no revenue. The app ended March with a slight uptick to $14. Weekly downloads showed a consistent decline, beginning with 141 in late December and dropping to just 13 by the end of March.
Balls'n Ropes, also from Rollic Games, experienced a variable revenue trend. After starting the year with no revenue, it peaked at $18 in the second week of January and fluctuated around lower single digits for the rest of the quarter. Downloads for this app were more dynamic, beginning at 303 in late December, spiking to 1.1K in mid-February, and eventually dropping to 145 by the last week of March.
Jelly Dye：Satisfying ASMR Game from AI Games FZ maintained a steady but low revenue throughout the quarter, ranging between $2 and $6. The download numbers were similarly modest, peaking at 8 in mid-February and fluctuating around single digits for most of the quarter.
Draw it by Kwalee Ltd showed a decline in revenue, starting at $12 in late December, peaking at $15 in early January, and then dropping to minimal values by the end of March. Weekly downloads fluctuated, starting at 379 in late December, dipping to 98 in early February, and climbing back up to 210 by the end of March.
Finally, Fill The Fridge! from Rollic Games had a mixed revenue trend, starting at $12 in late December, dropping to $0 in several weeks, and peaking at $15 in mid-March. Downloads were more stable, starting at 122 in late December and gradually increasing to 126 by the end of March.
These insights are based on Sensor Tower data, and more detailed analytics can be found on their platform.
